Introduction: A brief outline of audience & institution/processes of production, distribution, marketing & exchange/significance of proliferation
Paragraph 1: DVD – family, own, portable, integral, PS3, Xbox,
DVD’s are increasingly more accessible due to other forms of technology such as game consoles that play DVD’s such as PS3 and Xbox. DVD players are also becoming more personal through portable players and also the lower prices mean that there are multiple DVD players in homes.
Paragraph 2: Internet – iphone/laptops/PC/Mac/itunes
Audiences are now able to watch films online, which makes them accessible anytime, anywhere. This is increased by new technology such as iphones and other mobile phones with Internet access. Films are also available to download through itunes. However, the availability for free download means that this is not a popular choice.
Paragraph 3: Television/Cinema – Sky+/Film4/Box Office/imax/HD/etc
Traditionally films have always been seen at the cinema, however, due to the price increases and more availability on television many people are choosing to watch them through home. Examples of this are Sky+, Film 4 and Sky Box Office which allow the consumer to watch fairly new films for a small fee. However, cinema remains the first legal point of access for new films.
Paragraph 4: Illegal Download – piracy
Illegal downloading is becoming increasingly popular due to easy access to internet websites which allow the consumer to watch brand new films which may not be available in UK cinemas.
Conclusion: A brief summary of targeting audiences/media consumption/recent technologies/awareness/control of consumption
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